HEAVY MENTAL is an Estonian screenprinting label with the main emphasis on t-shirts. As they themselves say: to make the world a better place to live (with cooler t-shirts). 

It belongs to one of my most favourite labels because they have indeed cool t-shirts, bags, sweatshirts and also leggings.
Besides from that I love their service because if you have a special wish of a qualitative t-shirt they will fulfill your wish and  the prizes work as well. 

Their stuff is sold in Estonian shops (Tallinn, Pärnu, Tartu) but you can order their things from their homepage too or ask directly via Facebook (or here) if they would send you the things or if you could pick them up from their studio in Tallinn.

Heavy Mental is very popular within many Estonian celebrities the most famous ones wearing them are the girls from the Estonia girl rock band Vanilla Ninja. Check it out!

Xoxo ♥ Johanna

Long Girls


summer is definitely THE time when you can present your clothes best because you don't have to hide them under jackets or other warming clothes, that's why it's important also not to be sparing with accessoiries. One of the main accessoiries you should save for your summer-collection are long necklaces. Most prefered for a summer tour during the day are necklaces with (big) pendants on them. For an elegant, rocky or chic night I recommand glittery necklaces.

Check some options out below:

Xoxo ♥ Johanna

Not without Turqouise!


turqouise is another trend-colour of the season. No matter if on the clothes or accessoiries it is one of the best combineable colours. Especially if you are at the beach it fits perfect with the colour of the sea with different shades of warm colours or beige and brown.

I got these pants yesterday on a shopping tour. I just had to have them. Casual and trendy.

Pants - C&A

Xoxo ♥ Johanna

Put your Poncho on

Hello hello,

it is the perfect and trendy alternative for jackets in pre-summer days or cool summer evenings: ponchos. You can wear them to almost every outfit, they conceal every figure and they are easy to put on or off. These items are generally timeless but as you will experience a hip summer the ponchos are enjoying a great comeback.

Xoxo ♥ Johanna

Back to the 80s


this summer is definitely going to be ruled by hippies, what concerns summer-fashion that's why you should make sure to include the following hairbands in your wardrobe: printed, big hairbands which rather remind of the Postpunk/Death-Rock outfits of the 80s... depending on how you combine them you can make a high-class hippie-look of it with long pattern dresses.

The red-black Carrera you see in the photo belongs to a rock-version.

Xoxo ♥ Johanna

Must-Have #2


become the fashionable flapping summer-girl with the must-have accessoiries: feathers, in every colour and form as earrings or necklaces.
You will for sure come to everybody's attention. These accessoiries are best combined casual summer-chic. The more colourful the feathers the more colourful the clothes with white (or black) accents.

Be careful with your beautiful (and valuable) feathers which can easily get broken.

Earrings - C&A

Xoxo ♥ Johanna

Must-Have #1


checked, colourful, casual are one of the main must-haves of the year: shirts. No matter if long or short, with short or long sleeves, country-style or city-chic, garments have never been so versatile. Below you can see one option.

Shirt - Mango

Xoxo ♥ Johanna

Bare Facts


I've already told you that I love cherry lips for summer but I as well can't go without nude lips. For the ones who like it discreet or simply strong smokey eyes. It's important that either you accentuate your lips or your eyes because it might become too much with both.
Nude lips are the elegant option and personally I would take them for a night out. If you do so you better combine them with smokey eyes, then you have the best contrast just like black or white with clothes.

This is how you go it: 1. If you put your make up on your face spread it also on your lips
                                 2. then take your powder as usual and put a little bit on your lips, too.
                                 3. For a little shimmer and to make it perfect use colourless lipgloss.

Xoxo ♥ Johanna

Big Rings

Hi hi,

rings are special accessoiries, weather they can be symbols between (two) people or stylish additions. However rings should be worn much, too.
Do you know these rings with a big colourful stone? Then get to know them and them them to your collection.

Here are some examples:

Xoxo ♥ Johanna

Bright Jeans


jeans in general are timeless loved to be worn in the most different varieties. Even though it's supposed to be hot in summer you shouldn't go without them in the season.
My favourites for summer are bright and flat jeans which are casual, too. Combine them in a sporty and fresh style with chucks or vans with bright jeans like those you can also once wear strong colours or black on the top what I wouldn't wear is grey bcause the look could become easily bored.

There is a second option for summer: Green jeans also flat and casual with them I would recommand wedge heels and yellow or white tops.

IMPORTANT: DON'T SHORTEN your jeans, they can be torn or rolled up. There can be the danger that the look can be lost and look too strict or plain besides from that they might become too short.

Xoxo ♥ Johanna

Pattern, Please!


except from colours I can't imagine the summer season without pattern. Pattern take you back to the 60es and make you feel hip and free, they show that the summer has finally arrived and can be worn everywhere as you want.
I'll show you one variaty below: A jumpsuit, I bought today. You better combine it with colourful, long accessoiries and of course (which is very important) with many braclets according to the motto: it can't be too much.

Jumpsuit: C & A / 15,- €

Show me your Colour

Heeei :)

summer is the time of happiness, relaxation and fun. It is the time to skip black as main fashion-colour and to try a gamut of colours, not only what concerns your dressing but also for the make-up and nail polish. One uniform colour belongs to the past. Be crazy and funky and try more colours at once. Wheather you can have all your fingers different colours or (what I prefer as well) just have another colour on your thumb and your ring finger.
If you have been shy to try an extravagant mix. You can try it on your nails first and see if it's good or bad. At least nothing can go wrong and your nails might fit to every outfit you wear a week. You can do the same for your toenails.

Let me show you one option:

Xoxo ♥ Johanna

Cool, Refreshing, Regenerating

Hello my dears,

we wouldn't be human if we didn't feel powerless and exhausted sometimes, weather because we didn't have enough sleep or we've worked too hard.
In moments like this we need something cool (especially recommandable in hot seasons), something refreshing and regenerating. Here I'm recommanding an energy drink because apart from regenerating you also get to drink something too which is very important (it is said that a person should drink about 2 liters a day).

Xoxo ♥ Johanna

Monster Energy Drink, available in every supermarket/~ 2,- €

D&G Light Blue


last week I tried a new perfume and have fallen in love with it right away. It's the limited edition of  DOLCE & GABBANA  Light Blue.
A perfect summer fragrance fruity and refreshing and suitable for every place you plan to go,

Get yourself a smooth summer fragrance.

Xoxo ♥ Johanna

Summerlook #12


I generally visit the hairdresser only once a year to make a capital change of look. Usually I do it in the summertime because it is the best time to present your new look.

Last year I've had platinum blonde streaks in my darkbrown hair. Even though my hair has grown quite very long for the last year I decied to cut them to a longer bob. To get an imagine have a look at the photo below. It will be the way the Estonian singer Birgit Õigemeel had them 2010.

Photo - Aivar Kullama

Xoxo ♥ Johanna

Constant Companion


it is said that you can learn very much about a woman thanks to the contents of her bag, and so it is.

During the day when you are on the way a lot there are many things you might carry with you or buy. That's why my personal favourites are big bags like GUESS handbags.
In the summer season I prefer them in soft shades whereas your outfit can include strong colours.

For a night out small bags or clutch bags are the right choice.
Xoxo ♥ Johanna

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